I suppose the charitable interpretation of this press release is that it was written by someone who didn't speak English as a first language. But given that the press contact appears to be English, with a UK phone number, I'm not convinced.
The intro is particularly choice: 'The saying goes: "The dust of Africa never leaves the soles of your feet" which must explain the continued growth in tourism on the continent and especially the nation of Botswana.' Eh?
Beyond that, I like the way the writer bravely ploughs through a seemingly-endless procession of grindingly boring facts and bad grammar before eventually getting around to the thing they are supposed to be selling in the last three paragraphs.
"The dust of Africa never leaves the soles of your feet"
The saying goes: "The dust of Africa never leaves the soles of your feet" which must explain the continued growth in tourism on the continent and especially the nation of Botswana.
Botswana is one of the most politically and economically stable countries in Africa and it ranks number 36 in the world according to the 2008 Index of Economic Freedom, a report that is compiled by the Heritage Foundation and Wall Street Journal. This figure seems to be reflected in the comments from Botswana's Minister of Environment, Wildlife and Tourism Honorable Onkokame Kitso Mokaila who recently announced that Travel and Tourism will be made a priority for the country's economy even more than it has been in past years. GREAT START - KEEP GOING!
Botswana has been one of the fastest growing nations in the world over the past 25 years and with July 2008 being earmarked as the month of national heritage it is easy to see why this nation has a continuous growth in economical and tourist figures YOU'RE LOSING ME :( It has a government and a people that believe in the bigger picture; a long term effect on the economy as an independent market and its place in the world market.
The travel and tourism demand in Botswana is forecast to average 5% growth per annum over the next 10 years which will comfortably exceed expected worldwide growth of 4.4% PICK UP THE PACE, SWEETHEART... The demand is already being reflected in the nation's employment figures. In 2006 the Botswana Tourism Board reported that travel and tourism accounted for one in every 10 jobs and in 2008 they expect the figure to improve to 1 in every 9, by 2018 this figure is set to rise to 1 in every 7.5 jobs I'M DYING HERE.
Developing other sub-sectors of travel and tourism in Botswana will see an expansion in nature-based and sustainable tourism. The World Travel and Tourism Council (WTTC) highlights the ongoing land allocation for tourism and conservation and environmental efforts saying: "TEDIOUS QUOTE REMOVED."
Limpopo-Lipadi is an independent game and wilderness reserve in eastern Botswana which is celebrating its 5th year in development in October 2008 with the completion of 6 lodge sites planned for December 2009. Covering some TEDIUM REMOVED, it goes without saying that investing is more than parting with some cash.
"I personally try to AND STILL WITH THE BORING STUFF running such a project"
The Limpopo-Lipadi project perfectly represents the type of intelligent, improving and enabling eco-responsible PLEASE MAKE IT STOP and enjoy, they are limitless.
For more information visit www.limpopo-lipadi.com
Friday, 22 August 2008
The Dork Continent
This just in from an LiS reader: