How about this? Most curious aspect: does anyone really “celebrate their first year with a management company”?
Also – to be honest - who are Booty Luv?
------ Forwarded Message
From: Emily - GW Communications [mailto:firstname.lastname@example.org]
Sent: 22 April 2008 14:23
Subject: Booty Luv Double Celebration
We have a great news piece for you! The princesses of the dancefloor turn up the heat once again on their UK tour…
Booty Luv have just received their silver plaques for the huge success of their debut album ‘Boogie2Nite.’ The girls, who are overjoyed at their success, are also celebrating their first year with management company- Charles Gordon Entertainment Management. It has been a hugely successful year for them all- with four Top Ten hits and now their silver selling album- having sold over 60,000 copies.
The management label (Charles Gordon Entertainment Management) strives to successfully promote and launch urban music acts, and has only been running a short while- yet has already come so far. With acts including Smash Hit duo Booty Luv, Big Brovaz, DJ Paleface and more- certainly this is the label to contact if you are an urban artist seeking success. Set up as a boutique style agency Charles Gordon Entertainment Management is always on the look-out for hot new talent, offering a fully integrated service to its artists, focusing on providing an ethos of nurture and quality.
We would love for you to run this as a news piece or snippet, or a feature article on your website. Also, if you would like an interview with the Booty Luv girls or their manager Charles Gordon let me know and this can be arranged.
If you need any more information please do not hesitate to contact me.
All the best
Friday, 25 April 2008
When I read a press release like the following the phrase that rings like the bells of St Paul's around my head is lickspittle. PR is, in essence, paid-for toadying, that's fine, but when it's taken to these sort of extremes (nobody in the world - and that includes the wonk who cranked this crap out - has heard of DJ Paleface) it all starts to feel a bit grubby. No one, not even Booty Luv, deserve to have people firing this sort of nonsense off to unsuspecting members of the "press". Or, as a reader has it: